Coming soon in Winter 2025:

UQ Foundations

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A Step-by-Step Guide to Increasing Enrollment and Building Financial Sustainability by Creating Mission-Aligned, Data-Informed Program Management Processes 

January 31-February 21, 2025
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This Course Is For:

  • Provosts, associate provosts, deans, directors of institutional research, VPs of enrollment management, and other higher education leaders with responsibility for managing—and supporting the management of—academic programs.
  • We recommend that groups of 2-4 people participate from each institution, including one person from institutional research or effectiveness. However, solo participants and other groupings are of course welcome.
  • The course will meet weekly, on Fridays, 1-2 pm ET, from January 31 through February 21. Participants who are not able to join at that time can watch the recordings asynchronously. The course will be highly interactive, so synchronous participation is strongly recommended as much as is possible

What You Will Learn:

In this course you will design data-informed decision-making process to align your academic programs and departments with your institution's mission, culture, and markets.

01

Introduction & Essential Metrics
We will discuss the benefits and potential impact of establishing, and enhancing, 

data-informed decision-making processes at your institution. We’ll discuss the challenges of doing so, and the roadblocks you may face along the way. You will meet your fellow participants, and we will share an overview of UQ’s approach. We will then introduce essential metrics on student demand, workforce demand, competition, expected size, and competition—with a focus on those that UQ has found most useful in our work with over 40 institutions nationwide. For those who are interested, we will show where to obtain the data and how to do the calculations.

02

New Programs
You will learn a process for identifying and assessing new programs to launch. Guided by UQ’s tested frameworks and recommended metrics, and in conversation with fellow participants, you will learn how to build a four-step process that you can implement at your institution. The process will include key issues, essential questions, primary and secondary metrics, thresholds, decision criteria, documentation, personnel, and timing. You will receive custom reports on new program opportunities for your institution, in your specific markets, and access to a workforce supply & demand tool.

03

Current Programs
With UQ’s frameworks as your guide, you will learn how to build a process for data-informed, mission-aligned current program assessment and management at your institution—either an annual program health check or an in-depth program prioritization process. You will receive data and selected reports, from UQ’s data tools, on your institution’s program portfolio. Key issues of faculty governance and institutional culture will be discussed.

04

Implementation: Encultured Rhythms
We will continue to refine the processes you have built so far, and then discuss strategies for integrating the processes into your institution’s rhythm and culture. We will consider personnel, timing, documentation, governance, and other key issues. By the end of the session, you will be ready to build and implement the processes at your institution.

About Your Instructors

Dr. Seth Houston
Founder and CEO
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A lifelong academic, Seth served on the faculties of Carroll University (WI) and the University of California, Irvine.

After completing an MBA at UCLA, Houston worked at another consulting firm before founding UQ in 2021. UQ’s data tools, process support, and consulting have supported program-related decision-making at over 40 institutions.

Dr. Gary Daynes
Partner, Director of Consulting Services
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Gary has served as provost at two institutions, as well as other senior roles including VP for Student Engagement and VP for Enrollment Management.

Gary has consulted with dozens of colleges and universities across the country, in areas including program optimization, administrative optimization, pricing, and institutional reimagining.

For more about our instructors, click here.

The Course Package Includes:

Four hour-long course sessions, taught over Zoom

(participants who miss a session can watch a recording)

Weekly half-hour coaching sessions with UQ team

(optional)

Follow-up meetings with UQ team 1, 3, and 6 months after course

Course workbook

Rubrics and frameworks

Selected reports and spreadsheets from UQ’s data tools 

($2,000 value)

Access to additional resources on UQ Academy 

($2,000 value)

Discounts to UQ’s data tools and services 

($12,000 value)
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Participants are expected to devote at least half an hour before and after each session for preparatory and follow-up work. Additional time will allow deeper engagement with the material.

100% Money Back Guarantee

If you're not completely satisfied with the Foundations course, you can request a full refund within 30 days.
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Completely Risk-Free.

What prior participants are saying :

"Seth and Gary delivered in an expert way, guiding the class with patience, thoroughness, and most importantly with consistent willingness to follow up with individual college teams. We have benefited tremendously... and continue to find our data-informed practices improving rapidly."


—Dr. Jason Lowrey, Vice President for Academic Affairs, Bethany Lutheran College
“... an excellent framework for our team at Central Lakes College to develop tools and processes that will enhance our decision-making around new and existing academic programs. The course not only equipped us to operate more efficiently, but it also fostered valuable collaboration with colleagues from other institutions. The open discussions about our institutional goals and needs were incredibly beneficial, allowing us to tailor strategies that align with our priorities.”


—Dr. Cheryl Norman, Vice President for Academic and Student Affairs, Central Lakes College
“The UQ Foundations course effectively focuses teams on using data and processes to guide decision-making and help institutions adapt to change. The UQ team offers flexible resources and tools, regardless of whether you become a UQ Solutions client. We found the course well worth the investment of time and money.”


—Dr. Robert Norwood, Vice President for Academic Affairs, John Brown University

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